Saatchi & Saatchi brought us on to produce two longform films for the launch of the “Anything But Ordinary” campaign for Toyota Sequoia. Client and agency loved them so much that they later had us produce a dozen or so shorter spots from the longforms. “Dogsled” is a :15 cut from the film we shot with extreme skier Scot Schmidt and his family in Big Sky, Montana.

Agency: Saatchi & Saatchi
Director: Darren Doane
Producer: Josh Karchmer
Editor: Edd Flynn

Scot Schmidt is a maniac. The world’s first professional extreme skier and one of the most recognized athletes in the sport. He’s best known for his ultra-relaxed look as he jumps off of steep cliffs. We also know this maniac as a loving father of three, who shares his passion for skiing with his kids. We spent a week with the Schmidt family in Montana shooting with the Toyota Sequoia. This is a short 2-minute edit of the original film.

Agency: Saatchi & Saatchi
Director/Editor: Darren Doane
Producer: Josh Karchmer
Editor: Edd Flynn

The Geiselman family is truly “Anything But Ordinary”. Teen brothers Evan and Eric are two of the hottest young surfers in the world, their manager Mom Gina is a former pro herself, and Dad Greg shapes boards for the world’s best riders. We spent a week with the family as they traveled from Santa Cruz, CA to Daytona Beach, FL in the new Toyota Sequoia. This is a short 2-minute edit of the original longform film documenting the journey.

Agency: Saatchi & Saatchi
Director/Editor: Darren Doane
Producer: Josh Karchmer
Editor: Edd Flynn

Greg Geiselman shapes boards for the best surfers in the world. This is a :15 spot we cut from the longform film we did with the Geiselman family.

Agency: Saatchi & Saatchi
Director: Darren Doane
Producer: Josh Karchmer
Editor: Edd Flynn